Szanto ICON Signature Series
ICON: A famous person considered to embody a set of beliefs or way of life; one that is worthy of veneration; a person or thing that is revered or idolized; a person regarded as a sex symbol or as a symbol of the latest fashion trends.
The Szanto brand is evolving. Welcome to Szanto ICONs, collections of watches tied to famous individuals who have made their mark in a variety of fields. Our ICONs are masters at their respective crafts, and share a passion for quality timepieces. Szanto will begin with six ICONs, and continue to add more over time as the brand grows and expands.
Each ICON worked closely with our team of experts to define, design and craft their specific vision of "their" timepiece, so that each felt their watch connected to them. Our ICONs are involved in every step of the design process in order to create ‘their’ unique watch. They collaborated with our experts to craft a timepiece that is elegant, original, and embodies the Szanto commitment to excellence. The end result is a watch that reflects the true tastes of each ICON, a singular design and style that perfectly represents each individual ICON. Some of our ICONs are designers themselves - in such cases they designed their watch and we offered guidance on their design to ensure it is salable and well conceived to be manufactured effectively.
At the heart of every ICON watch is the person (the ICON) who inspired them. Their ideas and sensibilities inform each step of the creative process. The final product is a watch that is superbly designed and fully conceived for ease of manufacturing and reliability.
ICON watches reflect the tastes of the people who inspired them, and the superior craftsmanship and reliability that Szanto prides itself on.
So go ahead...Dare to be ICONic!
Launching Soon!
Iconic style by design legend Frank Stephenson
One of the most renowned designers on the planet, Frank Stephenson’s pedigree is unmatched, as is the list of iconic brands he’s worked on: Ferrari, Maserati, McLaren and BMW, to name a few. Having conquered the automotive industry, we persuaded Stephenson to apply his unique style to our watch.
Introducing the newest of the Szanto ICON Signature Series
Inspired by and designed with
ROLAND SANDS, Motorcycle Racing ICON
SHOP ROLAND SANDS ICON WATCHES
Inspired by and designed with
SHANE DORIAN, Big Wave Surfing ICON
SHOP SHANE DORIAN ICON WATCHES
The first of the Szanto ICON Signature Series
inspired by and designed with
DANNY SULLIVAN, Racing ICON
